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Reagan's last campaign

Reagan’s last campaign

Nov. 5, 1984: President Reagan speaks to a crowd of about 20,000 at Pierce College in Woodland Hills on the last campaign day for the 1984 presidential election.

Los Angeles Times staff writer George Skelton reported in the next day’s edition:

President Reagan asked Americans for their votes for the final time in his political career Monday, first at three rallies in his home state and then in a nationally televised election eve address.

The president ended each speech with the closure that became standard this fall for all his campaign addresses, a line aimed at conveying what a second Reagan term would be like: “You ain’t seen nothin’ yet.”

After a campaign stop in Sacramento, Reagan traveled to Pierce College followed by his final campaign stop ever at the Fashion Valley shopping center in San Diego’s Mission Valley.

Bernie Boston, a former Los Angeles Times staff photographer based in Washington, traveled with the Reagan campaign. With better access than most photographers, Boston was able to get this onstage view of Reagan with the estimated crowd of 20,000 in the background.

Reagan beat Sen. Walter F. Mondale (D-Minn.) in a landslide, 525 – 13 electoral college votes, carrying 49 states.

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